2024 in Review: How Transifex is Leading the AI Revolution in Localization

The Year That Changed Localization

2024 was an extraordinary year, full of groundbreaking innovations and achievements that reshaped what’s possible for Transifex and our community. 

The localization industry is evolving faster than ever, and at the heart of this change is AI, redefining what’s possible for global brands.

This past year, Transifex didn’t just keep pace, we set the bar. From innovative tools to record-breaking translation quality, 2024 was about pushing boundaries, solving real challenges, and empowering teams worldwide. 

Today, we’re taking a moment to celebrate the milestones we’ve achieved and how they’re shaping the future of localization.

A Year of Breakthroughs: How We Changed the Game

Every great innovation starts with a question: "What can we do better?" At Transifex, we asked this over and over again in 2024, went back to the drawing board, and took action. 

1. AI Tasks: Automation That Gives You Back Time

Localization managers know the struggle of staying organized: tracking progress, managing deadlines, and ensuring consistency across projects. That’s where AI Tasks comes in, a central hub for tracking and managing translation tasks, all organized by due dates, giving you full oversight of your project progress. 

With AI Tasks, teams can streamline workflows and improve efficiency by tackling repetitive tasks with ease. Teams worldwide have reported faster project cycles and greater efficiency with more automation in their day-to-day localization processes enabled by AI Tasks.

2. TQI: Redefining Quality with Science

The Translation Quality Index (TQI) is more than just a metric, it’s the future of quality assurance in localization. By introducing real-time scoring, we’ve given teams an objective way to evaluate whether a translation is ready for production without need for human intervention. 

Here’s what’s remarkable:

• Over 90% of AI translations scored TQI 90 or higher, aligning perfectly with brand voice and style guides.
• 65% hit near-perfect TQI accuracy (99-100%), requiring zero post-editing.

For companies, this means fewer delays, reduced costs, and higher confidence in every translation. It’s no wonder TQI is becoming the gold standard for localization quality.

3. Style Guide Integration: Brand Voice, Everywhere

Every brand has a story, a tone, a voice. Maintaining that across languages is no easy task, until now. In 2024, Transifex AI became smarter with Style Guide Integration, ensuring every translation reflected your unique brand identity.

Think of it as your AI translator learning your preferences and consistently nailing the voice that resonates with your audience. This isn’t just localization, it’s personalization at scale, and it’s made possible with Transifex Language AI.

4. AI Fillup: Keep Your Content Fresh, Effortlessly

For businesses running continuous localization workflows, staying up-to-date is critical. That’s why we introduced AI Fillup, a feature that automatically translates newly detected content in real-time.

Gone are the days of scrambling to update translations. With AI Fillup, teams can focus on what they do best, creating amazing experiences, while our tools handle the rest.

5. Actionable Insights with AI Reports

Localization isn’t just about output; it’s about outcomes. In 2024, we launched AI Reports, giving teams unparalleled visibility into how their AI tools are performing. From usage metrics to post-editing trends, these reports empower data-driven decisions.

Companies are now optimizing their workflows and providing ROI with insights straight from Transifex’s dashboard. AI Reports aren’t just nice to have, they’re mandatory to prove that your AI localization efforts pay off.

6. Auto Post-Edits with MQM: Less Work, More Accuracy

Post-editing can be a major roadblock, but not anymore. Leveraging the industry-standard MQM framework, we’ve enabled Auto Post-Edits for AI translations. The result? Human-like translations that need little to no manual tweaking.

In fact, over 65% of these translations go directly into production, saving teams countless hours while maintaining top-tier quality.

Our Mission: Driving the Future of Localization

At Transifex, we don’t just build AI tools, we help solve problems that our users have experienced over the years in their localization, and we’re doing it with AI. 

In 2024, our focus wasn’t just on making AI smarter but on making localization easier, faster, and more human.

But being an industry leader isn’t just about the innovations we create, it’s about the vision we share with our customers. We’re proud to work with brands that push boundaries, demand excellence, and trust Transifex to help them achieve their global goals.

Transifex solidified its position as an AI thought leader, proving that technology can bridge the gap between cultures and brands.

Our commitment to ethical AI, data security, and personalized solutions has set us apart from competitors. By blending cutting-edge technology with human expertise, we’ve created tools that not only solve today’s challenges but prepare teams for tomorrow’s opportunities.

What’s Next?

While 2024 has been an incredible year, we’re already looking ahead. The future of localization is here, and it’s more agile, data-driven, and collaborative than ever before.

To our community: thank you for being part of this journey. Whether you’re a long-time user or just discovering Transifex, we’re here to help you localize smarter, faster, and better.

Ready to explore these innovations? Let’s make 2025 your most successful year yet.

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